ACCENTURE & MI NEW YORK

Leverage brokered a 3-year deal to bring Accenture into the Mumbai Indians family, with the global leader in technology consulting becoming MI New York’s Front of Jersey Partner.

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Results

  • As the Principal Partner of MI New York, Accenture enjoys a wealth of sponsorship benefits, headlined by the primary branding position on the team’s match and training jerseys.
  • MI New York will utilize Accenture’s technological services and consulting expertise to elevate on and off-field capabilities, focusing on data-driven solutions to enhance player performance and drive fan engagement.
  • In year 1 of the partnership, we facilitated an experiential hospitality program for Accenture around the Cricket World Cup in the U.S. and the start of the Major League Cricket season, headlined by keynote speaker and global cricket superstar Sunil Gavaskar.